Wednesday, 7 February 2018
Snapchat is planning to show clips of the Winter Olympics to its users thanks to a new tool which allows television networks to send parts of live shows to the app. Snap partnered with NBCUniversal to pipe clips of the latter’s Olympic broadcasts to the app, along with live updates and contextual information. For example, if you catch a clip of the women’s slalom, you don’t have to open Google to find out what that is — Snapchat provides a context card giving you more information. The custom cards will also give information about current scores and medal tallies. Snapchat’s…
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