Thursday, 6 August 2020
“You can have any color, so long as it’s black.” This is a trope commonly attributed to Henry Ford speaking about the Model T, but it’s probably (definitely) not true. The point, though, was that offering the vehicle with limited color choices made it cheaper to produce. Black reportedly dried fastest, which meant manufacturing time went down and margins went up. [Read: COVID-19 canceled doctors’ office visits — these startups are bringing the doctor to you] In recent years Tesla has been following a similar strategy, and now offers its vehicles in just a handful of colors, which are all…
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