Ecomom, the Las Vegas-based e-commerce site for eco-friendly kids’ products founded by the late Jody Sherman, wound down its operations due to financial insolvency soon after Sherman’s death at the age of 47 in January 2013.
But there is a silver lining of sorts: Today it was announced that Ecomom’s assets have been acquired has been acquired by GreenCupboards, a Spokane, Washington-based online retailer. The Ecomom.com site, which was shut down a couple months ago, will reopen for business in early summer.
We’re working on getting more details on what the deal entails, and will update this post as more info is available. It appears at the moment that this includes intellectual property and no staff — Ecomom had a For now, here is the press release announcing the sale.
GreenCupboards acquires ecomom
SPOKANE, Wash., April 24, 2013 – GreenCupboards, an online retailer of more than 25,000 environmentally friendly products for homes and businesses, today announced it has acquired the assets of ecomom, an online eco-friendly retailer serving the rapidly growing niche of baby, kids and moms. Today, GreenCupboards also announced that it has changed its corporate name to etailz, Inc. etailz will serve as the parent company of GreenCupboards and ecomom.
“While etailz has long admired the vision and mission of ecomom and was saddened by the series of events that led to the close of ecomom, we are pleased to have the opportunity to continue the work conceived and inspired by ecomom’s dedicated founders and employees,” said etailz Co-founder and CEO Josh Neblett. “Innovation and long-term success are central to etailz’s strategy. Changing our corporate name to etailz allows us to operate individual businesses, such as GreenCupboards and ecomom, as well as grow our etailz family of brands over time.”
Upon the acquisition, etailz owns all ecomom IP including trademarks, domain names, social media, customer lists and inventory. etailz will re-open ecomom at http://www.ecomom.com in early summer of 2013. Financial terms of the acquisition are not disclosed.
and here is the announcement as it appears on the Ecomom website:
“Today I am delighted to share with you the exciting news that ecomom will be reopening in early summer of 2013. In late March, ecomom was acquiried by etailz, Inc., operator of GreenCupboards.com, a website dedicated to offering the widest array of thoroughly vetted eco-friendly products for you and your home.
Over the past 5 years, etailz has worked hard to create a place where families can shop knowing that the products we offer will be safe for their home and the environment. GreenCupboards.com and ecomom shared a similar vision and etailz has long admired the mission of ecomom. We are pleased to have the opportunity to continue the work inspired by ecomom’s dedicated founders and employees.
Our enthusiasm for this news is matched by our commitment to continue growing the ecomom brand. Over the coming weeks, the team at etailz will be working hard to get ecomom back online. While you wait for the reopening of ecomom, our other website, GreenCupboards.com, is ready to help meet your need for high-quality, eco-friendly products. GreenCupboards.com offers over 25,000 products from the best eco-friendly brands and our support team is available to help answer any questions you may have.
We look forward to being able to serve you and continue the mission of ecomom.
Sincerely,
Josh Neblett
CEO of etailz, Inc.”
