Posted by : Brij Bhushan Thursday, 16 May 2013



Yahoo on Thursday announced a new partnership with Twitter that will see tweets brought directly into the Yahoo newsfeed. The new integration will be rolling out “over the next few days” on Yahoo’s site, available to both desktop and mobile users.


For now, the deal is limited to the US. If the partnership bears a lot of fruit, however, it’s fair to say Yahoo will look to expand it overseas.


If you’re in the US, here’s what to look for on the Yahoo homepage (notice the third item in the middle column):


highline PR mock 730x484 Yahoo partners with Twitter to bring tweets directly into its US newsfeed on the desktop and mobile Web


Details of the deal were not disclosed, though if money was exchanged it’s very likely Twitter was on the receiving end as Yahoo has more to gain in this case.


More to follow.





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