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- Twitter Buys France’s Mesagraph And UK’s SecondSync To Ramp Up Social TV Efforts In Europe
Posted by : Brij Bhushan
Monday 31 March 2014
Twitter is adding more global firepower to its ambitions to cosy up to broadcasters and TV advertisers: it is buying France’s Mesagraph, and it is also acquiring SecondSync in the UK. Mesagraph works with broadcasters in France such as Canal+, France Télévisions, M6, TF1. With the acquisition, Twitter is buying infrastructure: instead of building up relationships in Europe, Mesagraph has… Read More