Posted by : Brij Bhushan Tuesday, 1 April 2014

Testing design and content features on-the-go to identify what users want is nothing new — it’s over a decade old process used by Google (and now Facebook among several others) to tell which products are likely to succeed. While both Google and Facebook are known for running dozens of A/B testing at any point in time to find what’s the most popular design or feature in a new… Read More


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