Posted by : Brij Bhushan Friday, 4 April 2014

Personalized video advertising company Eyeview is announcing that its ads will now work on Internet-connected TVs, specifically those with Roku and Microsoft Xbox devices. Eyeview's technology allows ads to be customized using viewer data. For example, it allows a big chain to create a national ad that will include local stores and deals depending on where it's is shown. Read More


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