Posted by : Brij Bhushan Wednesday 20 May 2015

customerdata
Understanding your customer better isn’t as complex as you might think, but it does require a thoughtful analysis of where and how you can collect meaningful data. By better defining which aspects of their behavior or profiles are most significant to your business, you can start to measure and analyze better ways to engage them and ultimately sell more. To find out what indicators are most useful, I asked nine entrepreneurs from Young Entrepreneur Council (YEC) the following question. What is one important area of customer data that I should look to clean up or improve in order to reach my customers…

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