Wednesday, 10 June 2015
Twitter is constantly trying to make making it easier for brands to cater ads to the right audience – and now it’s using the types of apps you have installed to do so. For example, you might have a ton of productivity apps on your phone, so a brand making brand making to-do list apps.can now more easily know to target you. The same company might also know that people who’ve downloaded a lot productivity apps tend to use finance apps as well, so they can now choose to target their finance-related software at to them as well. It’s worth…
This story continues at The Next Web
