Tuesday 28 July 2015
Advertising is changing. Brands are hiring agencies that specialize in digital and social, alongside traditional agencies to work on the same projects. However, as pointed out by ad guru Ana Andjelic, there appears to be no real consensus about what this means for those working in the industry. For those of you working in advertising and wondering, should I join a big, established agency, or hop on over to the bleeding edge of digital creation, this can be a daunting moment. It doesn’t matter if you’ve been doing this for 40 years or 4 days, digital isn’t going anywhere and…
This story continues at The Next Web
