Tuesday 17 November 2015
Last week, ad network AppLovin announced that it would release an SDK to bring content to the AppleTV. And today, the company announced via a blog post that it has launched that SDK for select partners. Adam Foroughi, co-founder and CEO of AppLovin, told TNW that the SDK will look and feel very similar to the ads the company already offers on both mobile and tablet. But, importantly, there’s a strong focus on video. “The ads have a commercial look and feel, and they’re also targeted,” he explained. “Given those two things, we think it’s going to be a big hit…
This story continues at The Next Web
