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- Pushbullet’s new paywall is a perfect example of how not to monetize an app
Posted by : Brij Bhushan
Tuesday, 17 November 2015
In the ongoing struggle between users wanting free services and developers trying to eat, Pushbullet has emerged as the heel. Today’s addition by subtraction — introducing a Pro tier that has features sniped from the free version — is in poor taste. Not only did Pushbullet throttle existing users, but it’s asking for $5 per month or $40 per year. This is a bolder bet than Doyle Brunson going all in while holding ten-deuce, except that Brunson knew he was against the wall all along. He came out on top. Pushbullet doesn’t seem to understand as much, and seems to be…
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