Tuesday, 17 November 2015
It’s one of the costs of fame IMHO that ‘making it big’ comes with a certain amount of stalking. And with phone-wielding fans watching your every move, it’s certainly become easier to do at scale than when the odd group of girls could find out where The Beatles were staying just so they could scream outside. The tables could be about to turn (a bit) with the beta launch of the Spotify Fan Insights dashboard, which gives artists access to aggregated data about their fans’ behaviour. Participating musicians can use the desktop and more basic mobile platform to see demographic and geographical information, listening and music…
This story continues at The Next Web
