Monday 18 January 2016
Netflix chief content officer Ted Sarandos used his appearance at the Television Critics Association to criticize NBC researcher Alan Wurtzel for releasing “remarkably inaccurate data” about how often its shows are being streamed. Last week, Wurtzel outlined research done by NBC in association with Symphony, a media anaylsis company that currently has 15,000 people using its audio recognition app to help it monitor audience figures. In the final quarter of last year, NBC estimated that some 4.8 million people aged 18 to 49 watched Jessica Jones, 3.9 million streamed Master of None, while 3.2 million saw Narcos. “I don’t believe there’s enough stuff on Netflix that is broad enough…
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