Monday 18 April 2016
In this series of blog posts, I’ve enjoyed shedding some light onto how we approach marketing at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. This piece focuses on what kinds of data and metrics we track around engagement. You’re reading this blog post and we’ve already counted this as a page view in terms of web analytics (thank you!). But that’s not the only information we have about your engagement with our page. We know what kind of links you’re clicking within the article, the related stories you’re clicking…
This story continues at The Next Web
