Monday, 5 June 2017
It’s almost hard to fathom. We live in a world where creatives are in demand like never before. Businesses of all sizes, from nascent startups to established industry leaders, need designers, writers, and videographers. They need people to create their ad campaigns, animate their ‘explainer’ videos, and record their jingles. We should be in the golden age of the creative. But that’s not the case, is it? Instead, creative professionals — particularly those at the start of their careers — are treated like a commodity to be exploited. Just look at the prevalence of job adverts on Craigslist that are…
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