Friday 15 September 2017
It’s easy to overlook Bing. Launched with great fanfare in 2009, it’s otherwise failed to dislodge Google in the search space. Despite that, it has fans, not least in the UK where it accounts for almost 25 percent of all search volume. Catering to this market, British startup Booxscale has announced a partnership with Microsoft, allowing UK-based Bing users to order pizza and hire handymen, all with the press of a button. Microsoft plans to use Booxscale’s technology to enhance Bing local search, as well as within Cortana and Skype. At the time of writing, customers are able to order…
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