Monday, 11 September 2017
Millennials are changing the retail landscape in some pretty unexpected ways. This largest generation in United States history is pretty broke – they’ve grown up in the great recession, they are saddled with student loan debt, and they make about $2000 less per year than young adults did in 1980. They are still spending money, they are just doing it a little differently than those who came before them. Smartphones And The Internet Are Changing The Rules According to a study by Accenture, “Millennials are not only transforming their own shopping behaviors but those of their parents, who are increasingly…
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