Posted by : Brij Bhushan Thursday 5 September 2019


YouTube today launched its Fashion section, a new vertical alongside the likes of Gaming and Movies, crystallizing the importance of its massive beauty community. It’s also a convenient landing portal for some of YouTube‘s most advertiser-friendly content. According to the introductory video, the section is intended to be “the ultimate destination for style content that bridges both our fabulous endemic creator community and the more traditional worlds of fashion and beauty.” Thus, as you’d expect, you’ll find the videos from the official channels of big-name brands (at the time of writing, the main feature of YouTube fashion is a series…

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