Friday, 22 November 2019
Elon Musk warned us. Prior to launch, he’d repeatedly described the Cybertruck as something out of Blade Runner. In 2018, he literally claimed he didn’t care if people liked it, hinting at its divisive design. I should’ve paid attention. For all of Musk’s quirks, I didn’t expect him to roll out a low-poly PS1-looking batmobile last night. How is Tesla actually going to sell this to normal people? Well, probably the same way Apple managed to make AirPods a thing. Admittedly, part of me digs the look in a that-would-be-cool-in-a-movie type of way, but appreciating an aesthetic in a certain context is very different from thinking…
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