Posted by : Brij Bhushan Monday, 31 May 2021


Love your competitors? You might think I’ve got a screw loose, as this doesn’t sound like the mantra ambitious startups need to become market leaders.  But hear me out, it’s not as absurd as it sounds. Instead of spending your time obsessing over competing businesses doing better than your company, take the time to analyze what exactly they’re doing right. Once you’ve identified that, you’ll find the space and the methods for your own business to grow and prosper.  And how do I know? Because that’s exactly what happened to me. Flashback to the early days First, let’s take a…

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