Thursday, 1 July 2021
Instagram is already a popular social network with more than 1 billion active users. But with TikTok’s ballooning growth, the firm is now thinking of moving out of its “photo-sharing app” silo. Last night, Instagram‘s chief, Adam Mosseri, said in a video that the company is now building features focusing on creators, video, shopping, and messaging. Mosseri added that people now use Instagram “to be entertained.” He also acknowledged the scale of TikTok and YouTube — and hinted that the company wants to compete with them both. Changes are coming to video on Instagram 📺 At Instagram we’re always trying to…
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