Wednesday, 19 January 2022
It’s impossible to tell if Elon Musk is serious about anything anymore. His image exists in a dichotomy between cartoonesque and genius. He’s simultaneously the richest man in the world and the patron saint of meme war veterans and shitcoin shillers. And he’s also a brilliant engineer and one of the most talented technologists in generations. All of this combines to make him, potentially, the world’s greatest social media troll. His brand is excruciatingly simple, yet perfectly executed: no matter what he says, you’re always left wondering if there’s an “lol j/k” coming. There almost never is, especially when there…
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